L’Oréal Paris - Color Of Hope: Celebrates Ovarian Cancer Awareness Month

As part of my commitment to L’Oréal Paris as a Hope Ambassador, today I will be blogging about what L’Oréal Paris and the Ovarian Cancer Research Fund (OCRF) is committing to help fight and win the battle for many women with Ovarian Cancer and to help promote awareness of this very deadly disease so that this disease will hopefully be found early more often than being found in it's Advanced Stages. Most often it is diagnosed in later stages. 70-75% of the time the cancer has spread to other parts of the abdomen before it is even detected. September is after all if National Ovarian Cancer Awareness Month.

This will not be one of my usual posts of updating how I am doing and what I am doing but it will be more or less dedicated to all women survivors and (kind of?) advertising some great products for which anything item purchased, $1 will be donated to Ovarian Cancer Research. This is a passion of mine and I hope to do something special for Pancreatic Cancer in the near future as well since the cancer which killed Patrick Swayze is the most deadly of all cancers is also the least funded. I still hope you enjoy this post. Thank you so much for your time.

L’Oréal Paris is the leading corporation supporting ovarian cancer research and, as such, has helped raise in excess of $18 million. Integral to its mission is increasing awareness of the disease and educating women about the vague and often overlooked signs and symptoms of ovarian cancer.

Here are the 4 most common early Signs and Symptoms:

• Bloating
• Pelvic or abdominal pain
• Difficulty eating or feeling full quickly
• Urinary symptoms (urgency or frequency)

Women who have these symptoms almost daily for more than a few weeks should see their doctor, preferably a gynecologist. It is recommended that you get an ultrasound in order to detect any tumors and research has suggested that it offers the most vital information for detecting ovarian cancer, according to a recent study conducted at the University of Kentucky Chandler Medical Center-Markey Cancer Center.

Furthering its commitment to women’s health, L’Oréal Paris has supported a variety of ovarian cancer awareness and fundraising initiatives, including its annual Color Cosmetics Collection, “Color of Hope,” and the biannual L’Oréal Legends Gala in New York City. The company’s latest endeavor is an informational consumer call center, in collaboration with L’Oréal Paris’ 12-year charitable partner, the Ovarian Cancer Research Fund (OCRF). This September, the L’Oréal Paris OCRF Hope Line, 1-877-OV-HOPE-1, will provide free information and support to women who are faced with an ovarian cancer diagnosis.

Each year 22,000 women are diagnosed with ovarian cancer, and 15,000 women will lose their battle with the disease. The five-year survival rate for women with ovarian cancer is currently less than 50 percent, and there is no effective method of early detection. There is a cluster of symptoms—unexplained pelvic or abdominal pain, bloating, difficulty eating or feeling full quickly and/or urinary symptoms (urgency or frequency)—that should be further evaluated by your doctor if they are unexplained and persist for up to two weeks at a time.

In 2009, L’Oréal Paris will continue to:

1. Offer significant financial support to fund critical research initiatives identified by our partner, the Ovarian Cancer Research Fund (www.ocrf.org).
2. Provide support for women and families currently coping with the disease.
   
3. Raise awareness of the signs and symptoms of the disease and emphasize the importance of early detection.

THE L’ORÉAL PARIS COLOR of HOPE COSMETICS COLLECTION

This annual makeup collection celebrates L’Oréal Paris’ ongoing commitment to the fi ght against ovarian cancer and helps raise much-needed funds for ovarian cancer research.Featuring products for eyes, lips and nails, the L’Oréal Paris Color of Hope Cosmetics Collection teams up three shades: the universally flattering shade of mauve, vibrant teal—the color symbolizing ovarian cancer awareness—and the on-trend accent shade of rich plum.

FUNDRAISING

L’Oréal Paris will donate $1 from the sale of each item in the Color of Hope Cosmetics Collection to its 12-year charitable partner, the Ovarian Cancer Research Fund (OCRF).


PRODUCTS

COLOUR RICHE NURTURING & PROTECTIVE LIPCOLOUR

• Shades: Color of Hope and Hopeful Plum
• This formula features nourishing ingredients like Omega-3 and Vitamin E and is enriched with Argon Oil to condition and soften lips.
• Suggested Retail Price: $8.95

INFALLIBLE NEVER FAIL LIPGLOSS

• Shades: Color of Hope and Hopeful Plum
• Provides six hours of wear in just one step, delivering beautiful, sheer color and high shine with significantly longer wear than the average lipgloss.
• Suggested Retail Price: $9.99

WEAR INFINITÉ EYE SHADOW QUAD

• Shades: Bouquet of Strength and Petals of Promise
• Features a patented, long-wearing formula that is crease-proof and fade-resistant with a smooth, powdery finish. This shadow’s finely milled pigments have exceptional pickup and glide on effortlessly.
• Suggested Retail Price: $8.95

PRO MANICURE NAIL POLISH

• Shades: Color of Hope and Hopeful Plum
• Instantly strengthens nails with a unique Pro-Keratin Complex (derived from natural proteins found in nails) that helps provide stronger, healthier-looking nails. This exclusive formula also contains concentrated color pigments for exceptional vibrancy and shock- proof plasticizers that resist chipping and peeling.
• Suggested Retail Price: $4.99

AVAILABILITY

To coincide with National Ovarian Cancer Awareness Month, L’Oréal Paris’ Color of Hope Cosmetics Collection will be available for purchase beginning September 2009. The entire Color of Hope Cosmetics Collection will be available at mass-market retailers nationwide, including Walgreens, CVS and Wal-Mart, while supplies last. The Color of Hope lipcolour and Cosmetics Bag will also be available online at www.lorealcolorofhope.com.